Up, Up and Away - The Restaurant Marketing Podcast
Up, Up and Away, the podcast that is saving the world from bad marketing. Join us as we dive deep into the latest trends, strategies, and tactics to help your restaurant take flight. From social media to email marketing and everything in between, we’ve got you covered. Tune in for expert insights, actionable advice, and a whole lot of fun!”
Episodes

May 29, 2025
May 29, 2025
32 min
Rev Ciancio & special guest Cherryh Cansler (FastCasual.com / Networld Media Group) are serving up the real talk: why focused marketing workshops are your ticket to serious restaurant growth.
This isn't theory; it's about actionable tactics (inspired by the #RestaurantMarketingWorkshop in Indy, June 2-3 – Qubriux is a proud sponsor!).
Tune in to hear why this is a non-negotiable.
#RestaurantMarketingTips #Podcast #LoyaltyStrategy #AIforRestaurants #Qubriux

May 9, 2025
May 9, 2025
29 min
Texts & WhatsApp for your restaurant: Incredible power, serious peril. 💥 With 90% open rates, it's tempting to go wild. But screw it up? You're digital toast. Rev & Arun are decoding how to use these direct channels like a pro – from consent and frequency to smart segmentation and avoiding that "creepy stalker" vibe. Learn how to make direct messaging your secret weapon.
#RestaurantPodcast #MarketingStrategy #SMS #WhatsApp #Qubriux

Apr 23, 2025
Apr 23, 2025
34 min
Understanding the right technology infrastructure is vital for restaurant success in today's competitive environment. In Episode 16 of Up, Up and Away, the restaurant marketing podcast, the focus is on the concept of a consolidated tech stack for restaurants. We delve into the essential systems and the critical need for integration to improve efficiency and gain valuable insights.
Join us for a discussion on building a more streamlined and effective technology foundation for your restaurant.

Apr 10, 2025
Apr 10, 2025
31 min
Think a single veggie burger covers dietary needs? 🙄 Wrong. This episode tackles how restaurants often fail at inclusive menus (allergies, keto, vegan, GF & more) and how YOU can fix it to win loyal fans.
Learn the step-by-step framework to super serve these guests, find niche opportunities, market effectively, and crucially, avoid common mistakes like cross-contamination. Hosts Arun AV (Qubriux) & Rev Ciancio break down actionable strategies.
Stop leaving money on the table! Watch now, share this with a restaurant owner who needs it, and give us a rating!
#RestaurantMarketing #InclusiveMenu #DietaryRestrictions #Allergies #Vegan #GlutenFree #RestaurantTips #Podcast

Mar 24, 2025
Mar 24, 2025
29 min
In this episode, Rev Ciancio spills the beans on a TOP-SECRET meeting with a Meta Instagram Growth Advisor! He's sharing game-changing tactics – things he's personally tested and confirmed to actually work. This isn't your typical "influencer advice" – this is the real deal.

Mar 13, 2025
Mar 13, 2025
28 min
Tired of crickets chirping in your restaurant during the week? 🦗💰 We get it. Weekday slumps are a killer. In this episode of Up, Up, and Away, we're serving up the real strategies to boost sales when business is slow. No fluff, just actionable tips from Qubriux's Arun and hospitality guru Rev. Let's turn those slow days into payday!
#qubriux #podcast #restaurantmarketing

Feb 24, 2025
Feb 24, 2025
26 min
Gift cards: a restaurant's best friend or a marketing flop? This episode dives into the world of gift card programs, exploring whether they're worth the effort for independent restaurants. A New York restauranteur shares their skepticism, prompting a deep dive into what makes a gift card program successful. The discussion covers ideal restaurant types for gift cards, essential program elements, POS integration (or lack thereof), digital vs. physical options, effective marketing strategies (beyond the "buy X get Y" promo), and the role of personalization and AI. Learn best practices from purchase to redemption and discover what to look for in a gift card provider.

Jan 15, 2025
Jan 15, 2025
31 min
Tired of shouting into the void with your restaurant marketing? 📢 This episode is for you! 💥
We're diving deep into the world of customer segmentation with the one and only Arun AV. 💥 Learn how to identify your ideal customers, tailor your marketing messages, and watch your restaurant thrive. 🎙️ Listen Now!

Jan 3, 2025
Jan 3, 2025
33 min
Online reviews: They can make or break you. ☠️
In this episode, we're spilling the tea on how to handle those brutal one-star rants, turn negative feedback into gold, and leverage positive reviews to attract new customers.
☕️ Listen Now!

Nov 28, 2024
Nov 28, 2024
29 min
Ever wondered how restaurants operate without a physical storefront?
Join us as we delve into the world of cloud kitchens and virtual brands. We'll discuss the strategies to build brand awareness, attract customers, and drive sales for your virtual restaurant. From choosing the right business model to crafting effective marketing campaigns, we've got you covered. Tune in to Episode 8 discover the secrets to success in the digital age of food delivery.







