Up, Up and Away - The Restaurant Marketing Podcast

Email Best Practices

Your email list is the one marketing channel you truly OWN. Are you using it to its full potential?
In this episode, get the complete playbook for mastering restaurant email marketing. Rev and Arun cover everything from the psychology of a great offer to the data behind smart segmentation. Learn why email is the hero of retention marketing and get the actionable tips you need to transform your strategy today.

Marketing Workshops - The Secret to Unlocking Restaurant Growth

Rev Ciancio & special guest Cherryh Cansler (FastCasual.com / Networld Media Group) are serving up the real talk: why focused marketing workshops are your ticket to serious restaurant growth.
This isn't theory; it's about actionable tactics (inspired by the #RestaurantMarketingWorkshop in Indy, June 2-3 – Qubriux is a proud sponsor!).
Tune in to hear why this is a non-negotiable.
#RestaurantMarketingTips #Podcast #LoyaltyStrategy #AIforRestaurants #Qubriux
 

SMS & Whatsapp Marketing For Restaurants

Texts & WhatsApp for your restaurant: Incredible power, serious peril. 💥 With 90% open rates, it's tempting to go wild. But screw it up? You're digital toast. Rev & Arun are decoding how to use these direct channels like a pro – from consent and frequency to smart segmentation and avoiding that "creepy stalker" vibe. Learn how to make direct messaging your secret weapon.
#RestaurantPodcast #MarketingStrategy #SMS #WhatsApp #Qubriux

Tech Stack for Restaurants

Understanding the right technology infrastructure is vital for restaurant success in today's competitive environment. In Episode 16 of Up, Up and Away, the restaurant marketing podcast, the focus is on the concept of a consolidated tech stack for restaurants. We delve into the essential systems and the critical need for integration to improve efficiency and gain valuable insights.
Join us for a discussion on building a more streamlined and effective technology foundation for your restaurant.

Inclusive Menus: Super Serving Guests With Dietary Preferences and Allergies

Think a single veggie burger covers dietary needs? 🙄 Wrong. This episode tackles how restaurants often fail at inclusive menus (allergies, keto, vegan, GF & more) and how YOU can fix it to win loyal fans.
Learn the step-by-step framework to super serve these guests, find niche opportunities, market effectively, and crucially, avoid common mistakes like cross-contamination. Hosts Arun AV (Qubriux) & Rev Ciancio break down actionable strategies.
Stop leaving money on the table! Watch now, share this with a restaurant owner who needs it, and give us a rating!
#RestaurantMarketing #InclusiveMenu #DietaryRestrictions #Allergies #Vegan #GlutenFree #RestaurantTips #Podcast

The Perfect Instagram Optimization Plan (According to Meta)

In this episode, Rev Ciancio spills the beans on a TOP-SECRET meeting with a Meta Instagram Growth Advisor! He's sharing game-changing tactics – things he's personally tested and confirmed to actually work. This isn't your typical "influencer advice" – this is the real deal.

Beating the Weekday Blues: Boosting Restaurant Sales During Slow Times

Tired of crickets chirping in your restaurant during the week? 🦗💰 We get it. Weekday slumps are a killer. In this episode of Up, Up, and Away, we're serving up the real strategies to boost sales when business is slow. No fluff, just actionable tips from Qubriux's Arun and hospitality guru Rev. Let's turn those slow days into payday!
#qubriux #podcast #restaurantmarketing

Gift Cards & How to Turn Them Into a Profit

Gift cards: a restaurant's best friend or a marketing flop? This episode dives into the world of gift card programs, exploring whether they're worth the effort for independent restaurants. A New York restauranteur shares their skepticism, prompting a deep dive into what makes a gift card program successful. The discussion covers ideal restaurant types for gift cards, essential program elements, POS integration (or lack thereof), digital vs. physical options, effective marketing strategies (beyond the "buy X get Y" promo), and the role of personalization and AI. Learn best practices from purchase to redemption and discover what to look for in a gift card provider.

Customer Segmentation and Targeting

Tired of shouting into the void with your restaurant marketing? 📢 This episode is for you! 💥
We're diving deep into the world of customer segmentation with the one and only Arun AV. 💥 Learn how to identify your ideal customers, tailor your marketing messages, and watch your restaurant thrive. 🎙️ Listen Now!

Restaurants and Reviews - Gaining trust & Keeping your customers

Online reviews: They can make or break you. ☠️
In this episode, we're spilling the tea on how to handle those brutal one-star rants, turn negative feedback into gold, and leverage positive reviews to attract new customers.
☕️ Listen Now!